Husqvarna becomes title partner of the 2026 British Masters at The Belfry and robotic mowing partner of DP World Tour.
PING launches s259 wedges for more spin and control, with 25 loft/grind options, WebFit updates and Dyla-Grip.
G440 K joins PING’s driver family with Dual Carbonfly Wrap, T9S+ face tech and three-position adjustability.
ESPN+ adds Fairways of Life: Matt Adams hosts weekly live golf news, interviews and analysis from January 14.
Iron Heads become Korean Golf Club for 2026, unveiling a White Tiger identity inspired by Korea’s golf movement.
2026 PING USDGA Championship returns to PGA Golf Club April 26–29, with PGA of America as presenting sponsor.
Stinger GC becomes Southern Guards GC ahead of LIV Golf South Africa at Steyn City, 19–22 March 2026.
Cobra unveils OPTM drivers with POI shaping, adaptive weighting, H.O.T. Face and FUTUREFIT33 adjustability.
FootJoy begins Tour Validation for reinvented Pro/SL and updated Premiere Series, after two-year prototype testing with stars.
DP World Tour and Dubai Creek Resort staff completed quarterly clean-up, supporting Clean Up Our World ahead of Dubai Invitational.